Choosing artisan means supporting a form of economic development that has deep meaning, one that originates from and is rooted in the uniqueness of people and place.

–– Forbes

By taking the time to have an honest conversation with ourselves about what we love to wear every day, we learn to appreciate the benefit of having one item instead of ten.

–– Marina Raphael, Founder

We feel honoured to work with brands that are committed to sustainable and ethical practices, and whose products are handmade and carry a real identity. Latin American designers don’t simply want to sell, they aspire to have a lasting and positive impact on their communities

–– Isabella Behrens & Cloclo Echavarría
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Meet the Designer

AMUR

Introduction

AMUR is a clothing collection created in New York City that was born from the concept that great style does not have to come at the expense of our environment—and that design can strike a balance between beauty and good intentions. It’s an approach that’s woven into our very name: A Mindful Use of Resources.

Sustainably sourced materials fit effortlessly into a modern urban lifestyle, while the details—vivid prints, sharp tailoring, a dash of feminine flou—lend each piece an element of novelty and adventure. These are silhouettes for a contemporary woman confident enough to live conscientiously and carry a look from day to night with ease.

A Mindful Use of Resources

All materials are sourced with an eye toward environmental good, whether organic and natural fabrics, reclaimed fibers that conserve material resources or trims made by artisan collectives in the developing world. While it’s an evolving process, one we’re continually striving to improve, each piece in the collection embodies a singular philosophy: that mindful living will always be in style.

Artisan CraftEmerging EconomiesMade in the USAPhilanthropicSustainable MaterialsVeganWomen's Empowerment

We believe that fashion is a powerful platform for positive global change—that the way we dress influences the way we live, now and in the future.

#amurofficial

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